About me
A versatile and passionate Designer with over 8 years of Product Design experience and a background in Graphics Design and Illustration. I currently work in the charity sector, previously in the public sector and Educational Technology.
I have extensive experience working in multidisciplinary teams, building design systems, and promoting a user-centered approach in the work process. I am proficient with the end-to-end process from user research through to analysis, as well as defining and developing solutions in a collaborative, agile environment.
Work Experience
Macmillan Cancer Support
UX Designer
Sept 2022-Present
Engaging multiple business stakeholders to collaborate through co-design workshops and ensure clear communication through a well-documented process.
Acting as an integrated member of a cross-functional team that follows Scaled Agile methodology with a user-centered approach, enabling flexibility and quick problem-solving.
Conducting user research through user interviews, user testing, and utilising analytical data from multiple sources to inform and validate design decisions and as a measure for success.
Leading the refinement of Macmillan’s design system and introducing design tokens using Figma and Zeroheight.
Enhanced usability and accessibility across all digital products through implementing a refined design system.
Create wireframes and precise, high-fidelity prototypes based on data-driven decisions to support delivery and user testing.
Methods
UX Designer
Feb 2022- Sept 2022
Working within a multi-disciplinary team to create accessible design solutions for end-users within the public sector.
Conducting comprehensive user research involving over 60 user interviews and using the results to inform design decisions with an empathetic approach.
Facilitating workshops with business stakeholders to map service processes and identify gaps in user journeys.
Simultaneously worked on four work streams, creating personas, storyboards, process maps, and user journey maps for insights into the needs and behaviours of users.
2Simple Software
UX/UI Designer
July 2016- Jan 2022
Conducted user testing with schools, including the use of eye-tracking software for detailed behaviour analysis.
Taking a user-centered approach to conceptualise and deliver new or redesigned Edtech products including conducting user interviews, user journey mapping, and persona creation.
Championed and crafted a company design system whilst navigating legacy issues, improving consistency and efficiency through a reusable and responsive design pattern library.
Successfully advocated the integration of user-centered design practices in the work process through sharing knowledge and recommendations of suitable enabling tools.
Created user flows, wireframes, and prototypes to support delivery in collaboration with developers.
Freelance Graphic Designer and Illustrator
Dec 2011- July 2016
Clients included: Studio 3 Arts, Capital Age Festival, View Tube at the Queen Elizabeth Olympic Park, Sparked- The Legacy List, Humourisk, POP Bakery.
Leading and supporting Art workshops
Event photography
Design for print and Brand Design
Leaflet and Poster Design.
Design development for large public installations.
Qualifications
MSc User Experience Design
2019-2021, Kingston University, Distinction
BA (Hons) Graphic and Media Design
2008-2011, University of the Arts London
Service Design Masterclass
2023, Royal College of Art
User Experience Design Short Course
2018, University of the Arts London
2016, Akendi
Skills
UX
Surveying and Interviewing
Competitor Analysis
Personas
Storyboarding
User Journeys
User Stories
Empathy Mapping
Affinity Mapping
Process mapping
User Flows
Wire Flows
Paper Prototyping
Wireframing
Hi-fi Prototyping
Guerilla Testing
Usability Testing
Eye-tracking Analysis
Tools
Figma
Protopie
Sketch
Miro
Mural
Adobe XD
Adobe Illustrator
Adobe Indesign
Adobe Photoshop
Hotjar
Userzoom/ User testing
Maze
Illustration
Character Design
Storytelling
Digital painting
Vector illustrations
Paper engineering
Children’s Illustration
Other
Basic HTML & CSS
Languages: English, Cantonese, Mandarin
Piano & Music Theory
Badminton